marketplex.net

Getting rid of the default WordPress theme was easy enough and creating a new one was dead easy with Artisteer, a theme designer that does all the work for you by offering an endless cycle of suggestions until it hits on one that’s half decent. A few tweaks later you save the theme as a ZIP and upload it to your blog. Job done.

A lot of marketers I have been reading urge you not to get hung up on website design and fancy graphics and the like, and I think they are correct. But the basic WordPress theme suggests no effort whatsoever has been made to appeal to the visitor. Using Artisteer was the solution to getting a facelift for a small investment in money but a big saving in time. Worth it.

Artisteer.com also runs an affiliate scheme but insists non-US citizens provide tax status information during the sign-up. I have no idea what my status should be or what forms I should fill so I decided not to proceed. I’ll find out all about that sort of stuff at a later date.