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That’s right, in my drive to save money I signed up for VideoBoss! Moving on…

In my first few months of Internet marketing and as my experience grows I’ve noticed a transformation in my own attitude to what I believe constitutes a truly effective sales pitch.

In the beginning, because all the concepts were brand new, I’d lap up every word on those mouse killing sales pages and squeeze pages. A few months later and I can’t stand the sight of them, all I do now is scroll, scroll, scroll to the price…

…and hit the buy button! NO! I have got to stop doing that!

But really, once you get a taste for this industry you can quickly decide if a sales pages is going to work for you or whether it will waste your time. That’s because you learn the handful of techniques that most marketers tend to cluster around.

“I made a zillion dollars BEFORE I woke up!”, “Absolute MORON finds the secret to generating unlimited income while he skis!”, “This product is a SCAM, please click my affiliate link!”

BORING!

But effective, of course. Or else nobody would be doing it. I wonder for how much longer the effect is going to last though?

Because video is what’s really grabbing me and shaking out the cash from my pockets these days. A single page containing a well produced video gets my attention and interest on so many levels.

All the big guns are dropping the epic sales pages in favour of the video production, music, effects and in-page interaction included. Which isn’t an absolute measure of what works and what doesn’t, but again I doubt these guys get out of bed before their people have calculated the net worth of moving.

Internet marketing aside, I’m into video anyway. I’ve always wanted to hone my rank amateur skills. I have written page after page of content over the years and always found myself wishing that text could somehow be just a little more expressive. I know there are tricks and techniques and markup to get the tone or the point or the subtlety across. But it’s just so much easier with video where you can speak naturally and people get what you mean.

So VideoBoss is a bit of an indulgence. I think it’ll be a huge help in the future for my marketing efforts but I’m also excited because this is kind of like going back to school.

I really hope it lives up to its hype billing. I’ll keep you posted on how I’m getting on because I’m sure places will open up in the future for those who missed out first time around.

Plus, of course, I’ll be treating you to example of my developing talents as I learn. I bet you can’t wait, but patience, patience…