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Archive for the ‘Web Sites and Blogs’ Category

When setting up your WordPress blog should you require readers to register before they can post a comment?

Initially, like I did, you might think yes because it’s one way to limit the amount of spam you’ll get on your blog.

However, I’m in the world of Internet Marketing now so I need to look at this question in a particular way.
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It’s 3 days into my project, I’ve sorted out domain registration and hosting, setup a WordPress blog and installed a few crucial plugins, registered on Twitter and signed up to a new service so I can get a steady stream of followers, added a few affiliate links and cloaked them using a script I put together myself and bashed out about 10 blog posts just to get things started.
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Okay, I previously mentioned I’d talk about cloaking your affiliate links, why it is important and how to do it.

Just to be sure we all know what’s being discussed, an affiliate link is a link on your web site or blog to a sales page or process on a different web site with a different domain name.

An affiliate link might look something like this:
http://www.nastylink.com?aff=1234

That’s an ugly link and it reveals your affiliate ID to the general public. The argument goes that some potential buyers might be put off when they see it. Either they don’t like the fact they are changing to another web site or they just don’t like clicking on affiliate links and prefer to deal direct with the vendor.
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WordPress is a great blogging platform and a powerful CMS (Content Management System) even for standard web site. But it really comes into its own with the huge number of plugins (extensions) that can be easily downloaded and installed.

To install a plugin go to your WordPress administrator dashboard and select Add New from the Plugins section in the left hand navigation menu. You can search for plugins or upload them from your local computer, all from within WordPress.

Here are the seven plugins I have installed so far. I have selected these based on recommendations from several established marketers. Each plugin may or may not be the best in its class, but every one is well established and well maintained and that’s an important consideration when selecting tools you will rely heavily on and would hate to see disappear at some future time.
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Getting rid of the default WordPress theme was easy enough and creating a new one was dead easy with Artisteer, a theme designer that does all the work for you by offering an endless cycle of suggestions until it hits on one that’s half decent. A few tweaks later you save the theme as a ZIP and upload it to your blog. Job done.
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